Help us with our tagline

2010 May 26
by Brian Mosley

Our ministry has been in a season of clarifying our mission and vision. It’s been exciting to discover new and fresh ways to communicate what we want to accomplish with the resources God’s given us.

The next thing we are wrestling with is a tagline. Below are a few favorites we have pulled out of a long brainstorming list.

As we consider a short phrase to serve as a tagline and promise that embodies all of our events, video resources and websites … which sounds best to you?

You may want to watch the short video below to get the essence of the mission we are on.

RightNow …

A. Bridging the gap between faith and action
B. Your Life Matters
C. Putting Faith into Action
D. Leading Our Generation to Live Courageously
E. Just Do Something

28 Responses leave one →
  1. Bill R permalink
    May 26, 2010

    I like:

    1- Putting Faith into Action

    and then

    2- Bridging the gap between faith and action.

  2. Heather T permalink
    May 26, 2010

    My favorite is RightNow: Putting Faith into Action
    It’s short and direct and I believe it’s what we want people to do, whether the are watching resources, going to a conference or those that we are coaching (whether they are stateside or abroad)

  3. Eric permalink
    May 26, 2010

    One thing I notice — RightNow’s goal is to motivate people to take action, but most of these taglines put the action on the organization. I would suggest tweaking the taglines so the call for action is on the audience. Imagine if Nike’s phrase had been “Helping people just do it.” It’s just not the same.

    The exception is “Just Do Something,” which is probably my favorite — but it’s too close to the Nike example.

    Some audience-oriented tweaks based on your list:
    Make Life Matter
    Put Faith into Action
    Live Courageously
    Do Something

  4. Diana permalink
    May 26, 2010

    My favorite is: Putting Faith into Action or Bridging the Gap between Faith and Action. The first is more concise but the second shows the struggle we all face in seeking to learn how to move forward. The word “between” could also be the word “from” – Bridging the Gap from faith to action.

  5. Josh permalink
    May 26, 2010

    Putting Faith Into Action

  6. Jackie permalink
    May 26, 2010

    Putting Faith into Action
    Make a Difference

  7. Phil permalink
    May 26, 2010

    My favorite is “Your Life Matters” BUT I really think that you need a direct ministry phrase in your tag line. Otherwise we might sound like a vague government program. Rightnow: Your Life Matters… brought to you by NBC and the creators of Lost.

    So…

    I think we should go with… Rightnow: Putting Faith into Action

  8. Darin permalink
    May 26, 2010

    Putting Faith Into Action
    Just Do Something (a Nike knockoff? Will it be seen that way?)

  9. May 26, 2010

    I like “Putting Faith into Action” best but I’d go with three values that can be a tagline:

    Faith Action Change

    Faith Action Purpose

    Faith Action Transformation

  10. Lonnie Mac Smith permalink
    May 26, 2010

    I think the process of putting your faith into action begins with believing that your life matters. Everyone needs to know that their life counts, that they can make a difference and impact humanity for good. My vote: Your Life Matters

  11. Tim permalink
    May 26, 2010

    Living Life!!

  12. Chris permalink
    May 26, 2010

    Bridging the gap between Faith and Action.
    OR
    Faith In Action
    OR
    Faith Is Action

  13. Dawn Smith permalink
    May 26, 2010

    From these, I like
    Putting Faith in Action
    or simply
    Faith in Action

  14. Drew permalink
    May 26, 2010

    “Faith in Action” seems like your best bet of those mentioned. “Putting faith in action” seems awkward. Bridging the gap does too. Needs to be clear, concise, simple… and it needs to complement the work you guys have done to reach the younger generation.

    All that said, if the “Traders” video is a part of the mission you guys are on, maybe you need to play around with “Trade Up” or “Live to Serve” or something that helps you guys express that missional value.

  15. Michael A. Maldanis permalink
    May 26, 2010

    C.

  16. Eric permalink
    May 26, 2010

    “live on purpose”

    (or “life on purpose”)

  17. Brian Mosley permalink*
    May 26, 2010

    Lots of good voting and even some new ideas which is great too. Thanks!

  18. May 26, 2010

    Putting Faith into Action with a slight modification…

    Connecting Faith and Action

    or

    Connect Faith:Action

  19. Abby Gentsch permalink
    May 26, 2010

    I like Putting Faith into Action.
    I actually really like it shortened to Faith in Action. The shorter tagline is catchier!
    I also like Life with Purpose.

  20. Bill M permalink
    May 27, 2010

    c

  21. Chris permalink
    May 27, 2010

    Maybe something like

    Your life matters, Do something.

    I tend to agree with Eric, it needs to be more about what we want them to take away from our resources and less about what we are doing.

    but that’s just my humble opinion.

  22. Chris permalink
    May 27, 2010

    Or maybe
    Faith = Action

  23. Brendon permalink
    May 27, 2010

    I like Putting Faith into Action.

  24. May 27, 2010

    Putting Faith into Action does sound a bit awkward but it’s the essence of our mission. So I might instead say: Put Your Faith into Action

    and that’s what it’s all about, right?

    Thanks Brian.

  25. Fred permalink
    May 27, 2010

    I think Bridging the Gap Between Faith and Action best expresses what you guys are about. But I like the simplicity of the recommendation of Make Life Matter.

  26. Anita Smith permalink
    May 28, 2010

    Changing the words to ‘Bridging the Gap From Faith to Action’ communicates more action than a good idea. I like that.
    I also like ‘Living Your Faith (Forward)’
    ‘Make Life Matter’ makes me think of myself, not what I can do for others. How about ‘Living Like Others Matter’.

  27. Steve Hayes permalink
    May 31, 2010

    Bridging the gap between faith and action.

    I also would like something along the lines of:
    Your life matters… Act like it!

  28. Rosie Finch permalink
    June 23, 2010

    From those listed.. Rightnow…Faith into Action

    a few suggestions if i am not too late on this…

    Rightnow…What are you waiting for?
    Rightnow.. Lives are waiting.
    RightNow…Your time matters
    RightNow…Becoming a Vessel
    Rightnow…Raising your Faith
    RightNow…Someone Needs You
    RightNow…Give and it shall be given…

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